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Common Questions
What are the benefits of using an international branding agency?
An international branding agency can give you a fresh, global perspective, providing innovative ideas and unique insights based on the most up-to-date trends and styles. That same insight extends to various regional markets, offering specialised expertise, and an international talent pool that brings you the best of the best of what’s out there.
What are the benefits of working remotely?
Working remotely gives you full flexibility to access talent and expertise outside your local area. It saves time and expenses, reduces the need for travel, and leads to more efficient processes and easier scheduling, as meetings and updates can be arranged faster and more fluidly.
What tools do we need to collaborate effectively?
Simple tools that are free to use and widely accessible include remote video conferencing platforms like Zoom, Google Meet or Microsoft Teams. We also use project management solutions such as Slack to keep correspondence streamlined and contained, and file-sharing platforms such as Google Drive, Dropbox and DocSend. These allow for real-time communication, task tracking, and easy access to shared documents, designs and presentations, so we can work collaboratively and effectively.
Can we adapt packages in order to tailor them to my needs?
Yes. Our packages outline a scope of work, but we will always clearly define our deliverables based on your needs. During the onboarding process, and through our Q&A sessions and workshops, our team will recommend a tailored package based on your specific business requirements. This will depend on the current position of your brand, your goals, objectives and budget.
What is the average timeline for a rebranding project?
This depends on the scope of work involved in any given project, the size of the business, the extent of the changes required, and the amount of internal resources that can be dedicated to it. On average, a full-scale rebrand for a medium to large hotel takes between 3—6 months. This allows for market research, strategy development, creation of new brand elements, application of the new brand across all touch points, and the design and development of a new website. Smaller scale rebrands can be completed in a shorter time frame, potentially 2—3 months.